GOOD SMELL MATTERS

BLÖM empowers you to feel confident and attractive every day, not just for special events.
It is when you want to rise to the occasion and put your best foot forward. Trusting yourself and letting your personality shine through with its unique fragrances.

If you believe that good smells matter, it’s time to be a BLÖMER.

MASTER PERFUME

Bask yourself in long-lasting freshness with our natural, masterfully crafted detergent perfume.

30 DAYS OF FRESHNESS

Innovative Fragrance Burst Aroma Microcapsules - Rub the fabric to reactivate the scent anytime.

99% ANTI-MICROBIAL

Kill 99% of germs with enzyme deep clean: cellulase, amylase, protease.

RUB TO REFRESH

Rub to reactivate the scent
whenever you need a fresh boost.

100% PURE & NATURAL

NO: parabens, chlorine, sodium lauryl sulfate (SLS), triclosan, phthalates, alcohol

CLEAN RINSE FORMULA

Suitable for all kinds of washing machines

100% SKIN-LOVING

Gentle on sensitive skin